Bunnie Xo, born Bunnie DeFord, is more than just the wife of the acclaimed rapper Jelly Roll. She has carved a path for herself as a podcast host, model, social media influencer, and YouTube content creator. With a rising career and a significant following, Bunnie Xo has become a public figure in her own right. This article takes a closer look at her personal life, career achievements, and net worth in 2024.
Who is Bunnie Xo?
Bunnie Xo was born on January 22, 1980, in Nashville, Tennessee, making her 43 years old in 2023. While her public persona is well-known, she has kept details about her early life, family, and education private. Despite being recognized as Jelly Roll’s wife, she has emerged as a prominent personality across various media platforms.
Her relationship with Jelly Roll began under unexpected circumstances, and the couple has since built a solid foundation of love and mutual support. Beyond her personal life, Bunnie has taken on many roles, including podcast hosting and content creation, and her success shows no signs of slowing down.
What is Bunnie Xo’s Net Worth in 2023?
As of 2023, Bunnie Xo’s estimated net worth is $2.5 million, with expectations that it will grow in the coming years. Her wealth comes from multiple income streams, including podcast earnings, YouTube revenue, modeling, and business ventures. Together with Jelly Roll, the couple also invests in real estate, having purchased their first home in March 2021. They are actively pursuing a 15-year plan to acquire more properties in the future.
Bunnie Xo’s interests extend to luxury cars, and she owns a customized red Mercedes Wagon, reflecting her affinity for unique and high-end vehicles.
How Did Bunnie Xo Build a Successful Career?
1. Podcasting: Dumb Blonde Productions
Bunnie Xo is best known for her Dumb Blonde Podcast, which she launched under her production company, Dumb Blonde Productions, in February 2020. The podcast has become a significant career milestone, earning top rankings on various streaming platforms such as Apple Podcasts, Spotify, and Audible.
The show features interviews with diverse guests, reflecting on their past experiences and tackling current issues. The light-hearted games and candid conversations make it a favorite among listeners. Notably, the 2022 episode titled “Whorelympics” went viral, featuring unconventional contests judged by celebrities. This blend of humor, openness, and irreverence sets her podcast apart.
With nearly 100 episodes to date, the Dumb Blonde Podcast continues to grow its audience. Bunnie hopes the podcast’s success will eventually lead to opportunities in radio broadcasting.
2. YouTube and Social Media Presence
Bunnie Xo also runs a YouTube channel with over 570,000 subscribers as of November 2023. Her content is diverse, featuring not only podcast videos but also series such as “Stoner Foods,” “Propaganda,” “Working Girl,” and “Meet the DeFords.” These series give fans a behind-the-scenes look at Bunnie’s personal life with Jelly Roll, balancing their lives as entertainers and parents.
Beyond YouTube, Bunnie Xo has amassed a substantial following on social media platforms:
- Instagram: 1.2 million followers
- Facebook: 2.6 million followers
- TikTok: 4.6 million followers
- Twitter: 72,400 followers
Her large online presence allows her to connect with fans while also building her brand and attracting partnerships with various companies.
3. Modeling and Acting Career
Bunnie Xo initially found success as an exotic model and appeared in Playboy TV. Though her focus has shifted to podcasting and digital content creation, she still maintains her connections in the modeling industry. She has appeared in magazines and music videos, including several of Jelly Roll’s songs.
In 2013, Bunnie acted in the TV series BFFs and followed that with a role in the video Spring Break Fk Parties** in 2014. While her acting career remains a smaller part of her professional life, her modeling background continues to influence her public persona.
How Did Bunnie Xo and Jelly Roll Meet?
The love story between Bunnie Xo and Jelly Roll began in Las Vegas, where Jelly Roll was performing at the Las Vegas Country Saloon. In an interview with Taste of Country, Jelly Roll revealed that when they first met, Bunnie didn’t know who he was. Despite his struggles at the time—he was living out of a van—Bunnie saw something special in him, saying she “fell in love with the saddest eyes in the room.”
Jelly Roll has openly expressed his gratitude to Bunnie for accepting him when he had nothing, addressing critics who label her a gold digger. “If anyone was digging for gold, it was me,” Jelly Roll said. “I was homeless and couch-surfing, and she took me in.”
The couple married on August 31, 2016, and their relationship has only grown stronger.
Do Bunnie Xo and Jelly Roll Have Children?
Though Bunnie Xo and Jelly Roll do not have biological children together, Bunnie has played a significant role in raising Jelly Roll’s two children, Bailee Ann DeFord and Noah DeFord, from his previous relationships. Jelly Roll often praises Bunnie for her selflessness and dedication in helping raise Bailee, saying, “She’s been like a mother to my daughter for the past nine years.”
The couple’s close-knit family dynamic is often highlighted on social media, giving fans a glimpse into their personal lives and parenting journey.
What’s Next for Bunnie Xo?
Bunnie Xo continues to focus on expanding her podcast, building her brand, and exploring new business ventures. With the growing popularity of the Dumb Blonde Podcast and her influence on social media, she hopes to land a radio show in the near future. In addition, she and Jelly Roll remain committed to their real estate investments, with plans to grow their portfolio over the next decade.
As she balances her career and family life, Bunnie Xo continues to inspire fans with her authenticity and resilience.
Conclusion
Bunnie Xo has emerged as a dynamic force in the entertainment industry, with a career that spans podcasting, YouTube, modeling, and business ventures. While she is known for her relationship with Jelly Roll, she has made a name for herself with her unapologetic personality and entrepreneurial spirit.
With a net worth of $2.5 million and ambitious plans for the future, Bunnie Xo’s journey is far from over. Whether she’s hosting a viral podcast episode, appearing in Jelly Roll’s music videos, or sharing insights into her personal life, Bunnie Xo’s influence will only continue to grow.